Great LogosBeautiful logos
Top 10 logos of all time
A great badge creation, as any expert in the field of corporate identities will say, is only a small part of the overall badge package." But for the remainder of us - outside the hidden, mystic branch of trademark consulting - logos are what we bind ourselves to. Frequently the general population reacts strongly and noisily to the launch of a new Zara emblem - the Zara emblem unveiled at the beginning of the year is a perfect example.
No wonder that logos are widely debated beyond the showrooms of globally branded companies in Manhattan or Shoreditch. Although your interest in graphics is temporary, it's intriguing to see what the BP 1930 badge looks like, or to discuss how the Coca-Cola brand has (or hasn't) developed over the last 125 years.
This is your thing, you'll like our list of the 10 best logos ever..... Today, the I love New York emblem seems omnipresent and everlasting, but it was created in 1977 by Milton Glaser for the New York State Department of Commerce in a flash of inspirational driving through his loved town.
The draft is so universally applicable that "to the heart" has now become a verse, in colloquial terms. Here, the iconic creator talks about his passion for his hometown, his work and the importance of technological development in his office..... New York is an important place for your work.
"I' ve often thought about it and can't think of a lifetime for myself, out of town. The only thing I know is the natural beauty of this city: its complexities; its variety; that it has so many possibilities for study; and the fact that it is so conflicting. Well, New York isn't the most pretty of all towns.
It is not a town that forces its visions upon the humans who come in; they force their visions upon it. It seems to me that this part of not acknowledging something as ultimative or the definitive reality is a great resource of great vigor, power and option for man. "Now, the [design] area itself is driven by fashions and the concept of things to sell, so you have to deal with what's being done, and the business is built on the concept of changes and new lifestyles, and that's all this year.
"More seriously, you need to be more focused on longevity and beyond the present so I think the best designer is always a designer who has had a kind of wider look and doesn't alter with the dominant winds. When you realize that all you are doing is duplicating what is already being done, you will have no location in the box.
It'?s like I like working on computers with other guys, like when I dance. When you have no shape and no comprehension of pictorial phenomenon and you don't know how to paint from my point of vision, it's a very roguish tool because it compels you into the pattern that dictates it."